{"id":42251,"date":"2019-03-27T13:55:37","date_gmt":"2019-03-27T13:55:37","guid":{"rendered":"https:\/\/producelikeapro.com\/blog\/?p=42251"},"modified":"2020-11-19T20:15:25","modified_gmt":"2020-11-19T20:15:25","slug":"michael-beinhorn","status":"publish","type":"post","link":"https:\/\/producelikeapro.com\/blog\/michael-beinhorn\/","title":{"rendered":"Michael Beinhorn: Multi-Platinum Producer, from Herbie Hancock to Soundgarden"},"content":{"rendered":"<div class=\"produ-leaderboard-placement\" style=\"margin-left: auto;margin-right: auto;text-align: center;margin-bottom: 30px!important;\" id=\"produ-3906828538\"><script async=\"async\" src=\"https:\/\/securepubads.g.doubleclick.net\/tag\/js\/gpt.js\"><\/script>\n<script> var googletag = googletag || {}; googletag.cmd = googletag.cmd || [];<\/script>\n<div id=\"gpt-ad-3063414102511-0\">\n  <script>\n\tgoogletag.cmd.push(function() {\n\t\t\t\tgoogletag.defineSlot( '\/21927241144\/728x90-Leaderboard', [728,90], 'gpt-ad-3063414102511-0' )\n\t\t.addService(googletag.pubads());\n\t\t\t\twindow.advadsGamEmptySlotsTimers = window.advadsGamEmptySlotsTimers || {};\n\t\tconst timers                     = window.advadsGamEmptySlotsTimers;\n\n\t\ttimers['gpt-ad-3063414102511-0'] = setTimeout( function () {\n\t\t\tconst id = 'gpt-ad-3063414102511-0';\n\t\t\tdocument.dispatchEvent( new CustomEvent( 'aagam_empty_slot', {detail: id} ) );\n\t\t\tdelete ( timers[id] );\n\t\t}, 1000 );\n\n\t\tif ( typeof window.advadsGamHasEmptySlotListener === 'undefined' ) {\n\t\t\tgoogletag.pubads().addEventListener( 'slotRequested', function ( ev ) {\n\t\t\t\tconst id = ev.slot.getSlotElementId();\n\t\t\t\tif ( typeof timers[id] === 'undefined' ) {\n\t\t\t\t\treturn;\n\t\t\t\t}\n\t\t\t\tclearTimeout( timers[id] );\n\t\t\t\ttimers[id] = setTimeout( function () {\n\t\t\t\t\tdocument.dispatchEvent( new CustomEvent( 'aagam_empty_slot', {detail: id} ) );\n\t\t\t\t\tdelete ( timers[id] );\n\t\t\t\t}, 2500 );\n\t\t\t} );\n\t\t\tgoogletag.pubads().addEventListener( 'slotResponseReceived', function ( ev ) {\n\t\t\t\tconst id = ev.slot.getSlotElementId();\n\t\t\t\tif ( typeof timers[id] !== 'undefined' ) {\n\t\t\t\t\tclearTimeout( timers[id] );\n\t\t\t\t\tdelete ( timers[id] );\n\t\t\t\t}\n\t\t\t\tif ( ! ev.slot.getResponseInformation() ) {\n\t\t\t\t\tdocument.dispatchEvent( new CustomEvent( 'aagam_empty_slot', {detail: id} ) );\n\t\t\t\t}\n\t\t\t} );\n\t\t\twindow.advadsGamHasEmptySlotListener = true;\n\t\t}\n\n\t\tgoogletag.enableServices();\n\t\tgoogletag.display( 'gpt-ad-3063414102511-0' );\n\t} );\n  <\/script>\n<\/div>\n<\/div><p>Like so many of the fantastic producers, engineers, and musicians we have the opportunity to talk to, <a href=\"http:\/\/www.michaelbeinhorn.com\">Michael Beinhorn<\/a>&#8216;s career has been absolutely incredible.<\/p>\n<p>A lifelong artist, Michael started first as an illustrator, then a musician, before finally becoming an outstanding record producer, arranger, engineer, and writer.<\/p>\n<p>Running around New York City in the &#8217;70s, Michael forewent what would have been a promising career as an illustrator to pursue music. He remembers getting his first<a href=\"https:\/\/producelikeapro.com\/blog\/what-is-a-synthesizer\/\"> synthesizer<\/a>, a Micro Moog, after spending a whole summer selling ice cream on the streets to save the money for it, and eventually learning how to program it.<\/p>\n<p>His true musical endeavors started in 1979 when he co-founded the New York musical collective Material. The group&#8217;s unique style led them to produce much of their own work out of necessity. Working with an outside producer would have meant comprising some of their strong artistic vision. After some time the band gained a reputation and was approached by Brian Eno to collaborate on the track \u201cLizard Point\u201d from 1982&#8217;s\u00a0<i>Ambient 4: On Land<\/i>\u00a0recording.<\/p>\n<p><strong>Michael Beinhorn co-produced Herbie Hancock&#8217;s\u00a0<em>Future Shock<\/em>.\u00a0<\/strong><\/p>\n<p>In 1983, Beinhorn and Material worked on Herbie Hancock\u2019s\u00a0<em>Future Shock<\/em>.\u00a0The album was\u00a0Hancock&#8217;s foray into electro-funk and a precursor to instrumental hip hop.<\/p>\n<p>The lead track &#8220;Rockit,&#8221; co-written and co-produced by Beinhorn, would become one of Columbia Records\u2019 most successful 12-inch singles, going 3x Platinum and winning a Grammy for Best R&amp;B Instrumental Recording. It also won five MTV Awards in 1984.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-42257 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock.jpg\" alt=\"\" width=\"300\" height=\"300\" data-sizes=\"auto\" data-srcset=\"https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock.jpg 300w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock-100x100.jpg 100w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock-150x150.jpg 150w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock-75x75.jpg 75w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock-270x270.jpg 270w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock-225x225.jpg 225w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock-170x170.jpg 170w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock-40x40.jpg 40w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock-18x18.jpg 18w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock-160x160.jpg 160w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock-16x16.jpg 16w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock-14x14.jpg 14w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock-10x10.jpg 10w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock-20x20.jpg 20w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Future_Shock-9x9.jpg 9w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>As the story goes, Herbie was wrapping up his contract with Columbia and had &#8220;nothing to lose.&#8221; His personal assistant convinced him to do a trial run of two songs with Michael and the Material collective, resulting in the tracks &#8220;Earth Beat&#8221; and &#8220;Rockit.&#8221;<\/p>\n<p>Herbie was somewhat confused by the direction Material was going, but he also knew they were doing something quite groundbreaking. So, he settled in and did four more tracks. <em>Future Shock<\/em>&#8216;s success\u00a0ensured that Hancock was able to renegotiate his contract with Sony from a better position.<\/p>\n<p>In addition to the lead single &#8220;Rockit,&#8221; the album itself became a Platinum-selling disc.<\/p>\n<p><strong>Michael left Material in 1984 and went on to work closely with the Red Hot Chili Peppers.<\/strong><\/p>\n<p>Beinhorn worked on a trio of Chili Peppers records from 1987-89: <em>The\u00a0<\/em><em>Uplift Mojo Party Plan, The Abbey Road EP,\u00a0<\/em>and\u00a0<em>Mother&#8217;s Milk.\u00a0<\/em>His contributions as producer, writer, arranger, and engineer helped the band reach new heights, eventually launching them in superstardom.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-42258 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg.jpg\" alt=\"\" width=\"600\" height=\"592\" data-sizes=\"auto\" data-srcset=\"https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg.jpg 600w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-100x100.jpg 100w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-76x75.jpg 76w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-274x270.jpg 274w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-228x225.jpg 228w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-172x170.jpg 172w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-320x316.jpg 320w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-152x150.jpg 152w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-40x39.jpg 40w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-18x18.jpg 18w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-160x158.jpg 160w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-547x540.jpg 547w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-16x16.jpg 16w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-428x422.jpg 428w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-14x14.jpg 14w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-345x340.jpg 345w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-10x10.jpg 10w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-20x20.jpg 20w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-304x300.jpg 304w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-9x9.jpg 9w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/R-430077-1225259014.jpeg-385x380.jpg 385w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>Michael recalls the sessions for\u00a0<em>The Uplift Mojo Party Plan: &#8220;<\/em>It wound up turning into a seven or eight-month ordeal of uncertainty and frustration. We got spread thin very, very fast on the money the record label allocated us. This was a crazy, crazy record. That it even came out at all is a miracle considering the diverse personalities.&#8221;<\/p>\n<p>The record went on to become Platinum-certified, with\u00a0the later\u00a0<em>Mother&#8217;s Milk <\/em>going\u00a06x Platinum. In 1993, he did two more records with the Red Hot Chili Peppers, <em>Out in LA\u00a0<\/em>and\u00a0<em>What Hits?<\/em>.<\/p>\n<p><strong>Beinhorn produced Soundgarden&#8217;s fourth studio album,\u00a0<em>Superunknown<\/em>, in 1994.<\/strong><\/p>\n<p>Soundgarden&#8217;s seminal <em>Superunknown\u00a0<\/em>was their breakout record and a tremendous commercial success. It debuted at #1 on the charts and closed the year at 2x Platinum, also earning a GRAMMY nomination for Best Rock Album in 1995. Since its initial release it&#8217;s gone 12x Platinum.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-42259 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown.jpg\" alt=\"\" width=\"316\" height=\"316\" data-sizes=\"auto\" data-srcset=\"https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown.jpg 316w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-300x300.jpg 300w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-100x100.jpg 100w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-150x150.jpg 150w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-75x75.jpg 75w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-270x270.jpg 270w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-225x225.jpg 225w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-170x170.jpg 170w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-40x40.jpg 40w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-18x18.jpg 18w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-160x160.jpg 160w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-16x16.jpg 16w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-14x14.jpg 14w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-10x10.jpg 10w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-20x20.jpg 20w, https:\/\/producelikeapro.com\/blog\/wp-content\/uploads\/2019\/03\/Superunknown-9x9.jpg 9w\" sizes=\"auto, (max-width: 316px) 100vw, 316px\" \/><\/p>\n<p>He remembers:<\/p>\n<p>&#8220;The word on the street was that Rick Rubin had already been engaged to produce, but I was encouraged to meet the band anyway. Much of what happened around this project had an essence of Kismet and under the circumstances, me getting the gig was no exception.<\/p>\n<p>&#8220;When things began rolling, it became apparent that the band were light on material, so we had an extended pre-production phase. It took two months for them to compose enough music to get us into the studio.<\/p>\n<p>&#8220;Even when we began recording, we were still short by a few songs, but by that time, I wasn\u2019t worried about the quality of the material. The band never really jibed with my approach to the production and sound, but they inevitably trusted my judgment. Overall, it was a very difficult recording to make for many reasons, but it was well worth the effort.&#8221;<\/p>\n<p><strong>Michael Beinhorn&#8217;s\u00a0production has helped\u00a0define the careers of a diverse range of artists.\u00a0<\/strong><\/p>\n<p>Herbie Hancock, The Violent Femmes, The Red Hot Chili Peppers, Soul Asylum, Hole, Soundgarden, Ozzy Osbourne, Courtney Love, Marilyn Manson, Social Distortion, Korn, Golden Palominos, and Mew are all artists Michael has had the pleasure of working with.<\/p>\n<p>The albums he&#8217;s worked on have a combined worldwide sales of more than 45 million! He is also one of a select few producers to have two albums debut in <em>Billboard<\/em>\u2019s Top Ten in the same week: Marilyn Manson\u2019s <i>Mechanical Animals\u00a0<\/i>(#1) and Hole\u2019s <em>Celebrity Skin<\/em>\u00a0(#9). This achievement earned him a 1998 GRAMMY nomination for Producer of the Year.<\/p>\n<p>As a true and dedicated artist himself, Michael is very concerned with musicians and producers maintaining their creative ethics and being able to focus on the recording process for organic self-expression. He&#8217;s an active mentor for artists and aspiring record producers.<\/p>\n<p>As part of his mentorship and desire to share knowledge with musicians and producers, he&#8217;s written a booked called <a href=\"https:\/\/amzn.to\/2OvfRWb\"><em>Unlocking Creativity<\/em>, which addresses many of the obstacles artists face.<\/a><\/p>\n<p>Michael Beinhorn has inspired the artists he works with to reach a greater potential. His commitment to sonic and creative excellence can be heard on some of the greatest rock and alternative rock records ever produced.<\/p>\n<div class=\"flex-video widescreen youtube\">\n<div class=\"container-lazyload preview-lazyload container-youtube js-lazyload--not-loaded\"><a href=\"https:\/\/www.youtube.com\/watch?v=GutZ3NOMk4U&#038;feature=youtu.be\" class=\"lazy-load-youtube preview-lazyload preview-youtube\" data-video-title=\"Interview with Michael Beinhorn: Multi-Platinum Producer - Warren Huart: Produce Like A Pro\" title=\"Play video &quot;Interview with Michael Beinhorn: Multi-Platinum Producer - Warren Huart: Produce Like A Pro&quot;\">https:\/\/www.youtube.com\/watch?v=GutZ3NOMk4U&#038;feature=youtu.be<\/a><noscript>Video can&#8217;t be loaded because JavaScript is disabled: <a href=\"https:\/\/www.youtube.com\/watch?v=GutZ3NOMk4U&#038;feature=youtu.be\" title=\"Interview with Michael Beinhorn: Multi-Platinum Producer - Warren Huart: Produce Like A Pro\">Interview with Michael Beinhorn: Multi-Platinum Producer &#8211; Warren Huart: Produce Like A Pro (https:\/\/www.youtube.com\/watch?v=GutZ3NOMk4U&#038;feature=youtu.be)<\/a><\/noscript><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Like so many of the fantastic producers, engineers, and musicians we have the opportunity to talk to, Michael Beinhorn&#8216;s career has been absolutely incredible. A lifelong artist, Michael started first as an illustrator, then a musician, before finally becoming an outstanding record producer, arranger, engineer, and writer. Running around New York City in the &#8217;70s,&hellip;<\/p>\n","protected":false},"author":3,"featured_media":42266,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[62],"tags":[969,544,971],"class_list":["post-42251","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews","tag-michael-beinhorn","tag-red-hot-chili-peppers","tag-soundgarden"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Michael Beinhorn: Multi-Platinum Producer, from Herbie Hancock to Soundgarden - Produce Like A Pro<\/title>\n<meta name=\"description\" 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